The Room Design Studio

Information architecture is all about figuring out what content is needed on your website, and how that content should be structured.

Working with you, we firstly develop sitemaps for your website. Sitemaps help determine what content is needed on your website, and are often developed through a brainstorming meeting. Once we have the sitemaps down pat and approved by you, we move onto wireframes.

Wireframes show how the content should be structured. Wireframes are similar to the blueprints of a house - they show what content should be featured on each page of the website and where that page sits.

Ensuring that the information architecture of the website is thought out and approved by you, means that a clear direction for the website is set from the beginning and thus the end result, is easy to navigate and a more enjoyable experience for the visitor.

Once the Information Architecture is approved, we begin the web design process. We look at your branding and target audience as well as your personal preferences to develop a look and feel that works for your business.

Once the web design is approved by you, the front end development begins.
We build your web site using standards based HTML, CSS and javascript to render the design, wireframe elements and functionality across web browsers.

We build your website and deploy it to one of our development servers so that you are able to test it and advise of any changes before we push it live. We can also help you with purchasing domain names and hosting plans.

A Content Management System or CMS, is the backend user interface of your website. This is what you use to update the content of your website.

Some Content Management Systems can be archaic and a real headache to use with strict limitations on what you can and can't do. Luckily the room CMS can be customised to your needs and is straight forward and easy to understand in its use.

Whether you need e-commerce, databases, photo gallery's, videos, blogs or a forums, our CMS is compatible with any module and we can tailor it to your needs.

We can also work with other CMSs  if you already use a particular one or have one that you favour.

Search Engine Optimisation or SEO is becoming increasingly important as the world wide web becomes the 'go to' for all consumer needs. Gone are the days where you had to list your company in the yellow pages to be found. You now need to show up on the first few pages of a google search to even be considered.

SEO focuses on your websites content, meta tags and links to your site from other websites to increase your websites hit rate. This in turn then increases the ranking of your website when certain keywords are searched for through search engines, such as Google, Bing and Yahoo. Alternatively you can also use pay-per-clicks, to purchase certain keywords to ensure that you rank at the top when certain phrases are searched for.

Whichever route you decide to take, SEO is vital to your businesses success in the digital landscape. If you're still listing your business in the yellow pages or can't find your business on the first few pages of a Google search you'd better give us a call to find out more about our SEO packages.